Friday, 14 February 2020

Article on Content Strategy for Digital Marketing particularly to grab DA and Organic Traffic

Digital marketing is one of the hot topics nowadays as it’s essential for sharing high-quality content so that traffic for the articles can be created. The content available on the website is reachable to the target audience by using digital marketing techniques with DA and organic traffic. 

Here are a few points to be concentrated on to gain traffic for the content. 

  • Content marketing can be done by driving the target audience depending upon the business you chose. 

  • One should not forget that the audience can be attracted by the personalized approach and unique way depending upon their business. 

  • Building links with unique content is the key success to digital marketing which gains traffic on google. 

  • There are many sources to grab traffic for the content via digital marketing by using direct, social media, email to the business professionals and other modes too. 

  • Referral and paid services are other options to get audience for the content on digital marketing through google. 

  • Sharing the URL may also connect the users to drag traffic. 

Using these strategies one can get traffic to the content and expand the business and become profitable. 

Indian Politics with Present Trends

Indian politics is not a cakewalk as it is full of drama and people who are shamelessly switching between the parties for their luxury and comfort. Our Prime minister Narendra Modi Ji is not an exception for Indian politics. The amendments he made in his ruling are very challenging let it be the decision of demonetization till recent elections his ideologies are trendy and criticizing by political pandits. 

Coming to the state-wise elections many people are uncomfortable and not happy with the results in the recent election. Our honorable prime minister once again proved that people recognize hard-working politicians and encourage the politicians to serve the nation with better amendments and fruitful policies to the public. 

Most of the youth are concerned about the current political and many are interested in joining politics. One should never forget that India is a democratic country which is run by the people and for the people. The policies available for the general public should be obtained by their eligibility despite caste.  

Let us hope India will get the best political leaders in the future.
Social media is one of the best platforms in the modern era as it connects the people from one end to the other end of the globe. Nowadays social media is useful for all the necessary works in the day to day life. Most of the social media apps are having many advantages and disadvantages by using these. 

In this article, I am sharing a few points on how social media is affecting the common man’s health have a look at it here.

According to the WHO studies, it is noted that though social media has numerous benefits it does have health-related problems too like over stress, sleepless nights depression, and anxiety. 

According to the National Institutes of Health research ages between 19 to 32 are facing health and mental disorders due to the continuous usage of social media apps. 

The more adults are using social media are likely to get more depressed with apps such as Facebook, Instagram, Youtube, Tumbler, Pinterest, Snapchat, Google+ and other apps. 

Regular use of social media may lead to serious eye problems, distractions, fatigue and other health-related problems too. 

Using social media is useful as well as harmful too if addicted, hence be cautious folks!!

How Social media is affecting common man’s health

Social media is one of the best platforms in the modern era as it connects the people from one end to the other end of the globe. Nowadays social media is useful for all the necessary works in the day to day life. Most of the social media apps are having many advantages and disadvantages by using these. 


In this article, I am sharing a few points on how social media is affecting the common man’s health have a look at it here.


According to the WHO studies, it is noted that though social media has numerous benefits it does have health-related problems too like over stress, sleepless nights depression, and anxiety. 


According to the National Institutes of Health research ages between 19 to 32 are facing health and mental disorders due to the continuous usage of social media apps. 


The more adults are using social media are likely to get more depressed with apps such as Facebook, Instagram, Youtube, Tumbler, Pinterest, Snapchat, Google+ and other apps. 


Regular use of social media may lead to serious eye problems, distractions, fatigue and other health-related problems too. 


Using social media is useful as well as harmful too if addicted, hence be cautious folks!!

How to turn off or hide last active status on Instagram

Social media is the current trend for the people nowadays despite age and status so that they can share their memories with their friends and family. Facebook, Whatsapp is a few messenger apps that ruled before the Instagram release. 
About Instagram:
Instagram is one of the best platforms for sharing pictures and making memories of live events. The usage of Instagram is so popular that the best clicks can be saved forever. Like Facebook and Whatsapp users, Instagram users can also avail Live status on the application. Instagram allows users to check the last seen and live active status for their contacts.  Most people are interested to hide their status so that they can be comfortable and enjoy privacy on Instagram. Due to privacy most of the individuals are keen to avail hiding their live status so that there won't be any hassles while at work. One should remember that once you avail hiding of live status you are going to miss the last seen of your followers too.      
In this article here are the details on how to turn off or hide their last active status on the application. Kindly follow these steps for making the visibility of your active status for Android and ios gadgets so that the user's privacy can be maintained.
  • Open your smartphone and go to your Instagram which directs you to access personal profile by pressing profile picture which is located at the right side bottom of the gadget screen. 

  • Edit profile icon will be available along with the image, click on it so that you can reach account settings. 

  • Here you can change your activity statuses such as following the recent messages and your last seen on the Instagram app too. 

  • Choose to turn off your active status to maintain privacy. one should remember that by the availing hide of live status you miss seeing the last activity of your followers too. 

  • The settings icon will be seen on the bottom of the page which shows "Activity Status" so that your live status can be turned off. One should note that you will never see the status of the other account holders who follow you when you are hiding the option of your status. 

  • This hide option of activity status makes you comfortable when you are active on the application. 

  • One should remember that if you don't see the activity status which will be popping on your Instagram app, log on to the app store or play store to check for the available updates. 

  • This makes you get clarification about whether your smartphone is eligible for this Activity Status update. 

  • If it is available then you should open your Instagram app to get clarity on who is active. 

  • Enjoy with your family and friends on the app by seeing the shares and updates posted on social media. once used in a positive way this app is a blessing that has nothing wrong to do while in boundaries. 

Do Remember:
  1. One should know how to turn it off and on depending upon the individual's work and mood which suits better. 

  2. By turning off the activity status one can never know when you are online which makes you send private messages to your friends and family. 

  3. This update supports you to have real-time memories and conversations while controlling your activity status.  

  4. Think twice before going to the latest updates which have both pros and cons before availing it so that there won't be another opinion about it. 

What's next:
It is heard that Instagram is all set to make the users comfortable with another crazy feature by taking the screenshot notification. be ready to take live screenshots of the stories which are going to refresh you soon. 
Instagram Activity status is beneficial for the users to share their pics on both Whatsapp and Instagram too. 
In 2020:
Instagram is all set for new updates which are mentioned below:
Growth Analytics for Instagram Insights:
It is heard that Instagram is going to offer detailed analytics about the new growth insights section which shows posts and stories of most of the followers. 
This is read by the algorithm in the Instagram app which is helping the users to have a huge following with valuable assets. 
Set Age Limits: 
Restriction of the users based on their habits and ad campaigns and age limits of the user’s accounts can be managed here. It is known as ‘age gating'. 
This feature supports users to restrict access for some brands and other channels. 
It is heard that Instagram is going to allow business personals to unveil their images and business promotions with limited access for their business privacy too. 
Engagement on IGTV:
Instagram has taken off the users for engaging them on IGTV  for the latest reviews, yet I need some time to make it successful as it is still under trials. With this future, one can get a series of episodes and continuity of it without any hassles. 
Getting IGTV can generate traffic for Instagram users with an overwhelming response as it offers the right direction for the users in just a few clicks. 
Discussions are going on about the new version of IGTV display as testing on Instagram for new episodes and Tik Tok too. 
It’s proven fact that Youtube has engaged its users with long content videos too which has an eye on IGTV too. Hence users are ready to view your videos too on Instagram in the upcoming days. With this getting traffic to your videos and businesses is just like a cakewalk for the Instagram users. 
Updated Features: 
It is proved that Instagram is hiding likes in a few countries such as the US so that the users can be safe by using the application. I hope this feature will touch Indian gadgets too in a few days. 

Hence rock on folks to get the view on the upcoming features on Instagram.

Shoe Industry ppt content

PROFILE
  • Taking its first baby steps in 1978 from Kanpur under the flagship of Mr. Zubair Hussain, AHSAN aspired to reach the sky. A highly experienced and charismatic man, he quickly made his brand presence felt and soon entered the international arena by exporting its goods. 
  • Today, the company boasts of 2 production tannery and a shoe upper factory, each supervised by highly qualified directors with technical degrees from UK and Germany.
  • In 2004 MR. Faraz Ahsan joined and took charge of shoe upper factory while Mr. Zufair Ahsan Joined to manage the tannery in 2007. Both have high qualifying degrees from UK and Germany. 
  • Today the Tannery unit produces 8 million sq. ft leather yearly while shoe upper factory production capacity is 720,000 annually. The covered area is 9000 sq.mt while the open area is 10,000 sq.mt. 
  • The brand manufacturing method is an amalgamation of best practices of the bygone era and the latest modern technology and machinery. Predominant chemicals used in the tannery come from Stahl, Lanxess, and other European brands. Shoe production follows the European norms for quality purposes. 
  • The tanning division provides a complete integrated solution. Here, the raw hides make its journey via wet blue, crust and finally to finished leather under the same roof. 
  • We produce several varieties of leather for varied applications but specialize in varieties of chrome-tanned finished leather of cow-local and imported; buffalo and split leather to serve the safety and fashion industry. 
  • The shoemaking unit makes open uppers, uppers with insole strobe led for lasting; and lasted upper with steel/composite toe cap to meet the needs of safety and fashion shoe market. 
 QUALITY ASSURANCE
  • In its quest for excellence, the brand has always stressed on high-quality standards for all its finished products. 
  • For it, the company has adopted the latest technologies and methodologies like vigilant testing of raw materials, continuous on-process monitoring and an array of post-assembly checks. 
OUR ETHOS
Our vision is not only to provide you shoes that are luxuriously comfortable and stylish but also reflect your personality. We believe your persona above the shoulder should reflect down to the toes. We help you, “Getting into the right groove with the perfect pair of shoes.”
To stringently monitor high-quality standards, our units are administered by highly skilled and technically qualified personnel.
We also have a Quality Assurance Cell that double-checks to verify that all finished products adhere to its QA norms. Each product undergoes a stringent & comprehensive testing process for its physical and chemical properties to ensure that it meets all set specifications. 
 RESEARCH & DEVELOPMENT
Our research and design department work round the clock to keep up with all the latest trends, needs and advancements taking place in the industry. We believe that exploring for betterment in all departments is the origin of the life cycle of a new pair of shoes. 

In sync with it, our dedicated R&D department keeps updating all the latest advancements and keeps upgrading the production methodology and processes. Our R&D keeps exploring, improving and refining all cutting-edge technological innovations to maintain high-quality standards and render higher satisfaction to our valuable customers. The department is not only well equipped and updated but has all components to conduct diverse quality tests on chemicals, leathers & footwear.